Trade Show Booth Attractions
An attraction in your booth is the difference between people walking past and people queuing.
Trade show attractions are a lead-capture tool, not entertainment. The queue is the point — it puts qualified attendees standing in your booth, for minutes, with nothing to do but talk to your team.
We run staffed installs inside the Morial Convention Center and other halls. Give us 30 days minimum, and come to us before your floor plan deadline — the attraction footprint has to be on the plan you submit.
What draws a crowd on a show floor
- 26-foot rock climbing wall. Three climbers at a time and visible from across the hall. The single strongest booth magnet we own — if you have the height allowance and the square footage.
- Axe throw simulator. Foam and velcro, head-to-head, small footprint. The best draw-per-square-foot option for a standard booth.
- Velcro wall. Spectacle. People stop to watch, and watchers become your queue.
- Basketball and interactive games. Fast rounds, easy to attach a prize or a badge scan to.
- Obstacle course. For larger footprints and attendee-experience zones rather than single booths.
Tie it to a badge scan
The attraction is only worth what you capture from it. Scan to play, leaderboard with a prize at end of day, results emailed after the show. Our attendants can run the queue and hand off to your team for the scan — tell us how you want it structured and we'll build the flow into the staffing plan.
The building's requirements are the real timeline
- Floor plans go to the fire prevention authority through the facility, typically well in advance — and revisions to an approved plan require resubmission. Your attraction footprint must be on the first submission.
- Rigging is restricted to the facility and the show's official general contractor. Nothing we bring needs overhead rigging — ground-supported and ballasted — which keeps one approval off your critical path.
- Freight access is controlled. We schedule into your general contractor's move-in window.
- Badging. Our crew credentials the same as any other contractor on the floor.
- Certificate of insurance naming the facility, show organizer and any other required parties. Send us the exact wording.
Full detail on the local building: Convention Center guide.
We plan it with you
Site walk-through with your event manager or GC, layout and queue design so your line doesn't block an aisle, power mapped with venue electrical, throughput sized to expected attendance and show hours, attendant staffing and run of show, and a setup walk-through before doors open.
Common questions
How much space does a booth attraction need?
The axe throw simulator is the most forgiving for a standard booth. The rock wall needs both footprint and ceiling height. Send us your booth dimensions and we'll tell you what fits.
How much lead time?
Thirty days minimum, and earlier if your floor plan is due sooner — the footprint has to be on the plan the first time.
Do you staff it?
Yes. Trained attendants for the run of the show. On a trade show floor this is not optional for us.
Do you stake into the floor?
No. Ballasted only. No penetration of the slab, no adhesive on permanent surfaces.
Request a proposal
Send us your show, booth dimensions, expected attendance and your floor plan deadline.
Call 504-467-9424 All corporate events